As a serial investor and entrepreneur, Winston has seen how real estate and technology can help transform lives of ordinary people, including himself. As a result, Winston co-founded an AI-powered Consumer Proptech to empower millions of underbanked Indonesians to own their first home.
Winston believes that a fair chance should be given to every deserving person to own his own house. Winston's vision is to open the access toward financial services for the largely underserved population starting from home ownership, and then beyond.
Winston's confidence in building the Rent-To-Own (RTO) business stems from his extensive experience in Proptech and extensive knowledge plus network with the real estate ecosystem in Southeast Asia ( 9 years in PropertyGuru, Founder minus one), strong track record and skills in real estate investment (Fu Wah Capital) and experience in Real Estate Private Equity, capital market deals, Real Estate Funds and real estate financing (Ocean Capital Management).
https://www.linkedin.com/in/winston-lee-a2107126/
Expanding Home Ownership: Technology & Finance for the Underbanked
The elephant in the room when talking about property is the fact that the existing market, especially in emerging economies, only represent a small chunk of the population. The rest of the people – 60% of Indonesian workforce in the informal sector is generally off-limits: nobody knows exactly how much they earn and hence, unable to access home loan, alienated from the property value chain altogether.
Winston Lee and his co-founder Marine Novita spent years as colleague in PropertyGuru where they operate across countries in SEA with stark contrasts between the developed markets and emerging ones such as Indonesia. Winston and Marine decided to go head-first addressing the root cause of home ownership problem, starting in Indonesia.
This ambitious pursuit requires them to radically change the approach and innovate out of necessity, with a little help from Artificial Intelligence and unique relationship with key stakeholders in the industry. MilikiRumah wants to play a part in helping the next millions of people to start their property journey, opening the opportunity for them to access finance, and help elevate the economy.
