Mike van der Heijden
CEO
Portal Ventures
Bio

Mikevan der Heijden is a 17 year veteran of digital marketing (specifically search engine optimisation) and is the founder of Portal Ventures, a Melbourne consultancy  specialising in helping online marketplaces generate more revenue through effective and scalable search engine optimisation strategies. 

Portal Ventures also invests in early stage classifieds, service & e-commerce marketplaces globally and has invested in marketplaces such as LatAm Autos, Fresha, Programa, CarsFast, PriceMyCar,SideSpace & Omnyfy.

Topic

How AI Can Help SEO

SEO has been the mainstay of traffic generation for PropTech and property marketplaces for decades.  However, the rise of AI has the potential to both positively and negatively impact SEO.

In this session, Mike vander Heijden, the CEO of SEO search specialist, Portal.Ventures, discusses how AI can help your SEO and what plans Google has for AI.